Welcome to Light Years 2020.

Our debut annual forecast outlines the key emerging cultural trends, consumer changes, and innovations across all key lifestyle sectors for the year ahead. In it, you’ll find emerging shifts in everything from gaming to influencer culture, travel, and more. 

Light Years 2020 is our most macro trend forecast. It’s intended to be a snackable “cheat sheet” and a guide to emerging trends and themes to come. Light Years is compiled with input from our global network of experts, creatives, academics and influencers, and is also a sample of the newest iteration of major trends we've been tracking long-term. How is wellbeing and what it means evolving? What does cool look like to Generation Z? and Why? We explore it here.

Every item has been hand-picked and each one is connected to a bigger shift in the way consumers are thinking, behaving and engaging. We’ll be adding monthly round-ups and analysis to this annual "mega"-document. Stay tuned.

Included in Light Years 2020

• 10 trends in 10 key categories, covering cultural, consumer, and lifestyle shifts

• Analysis and take-aways for each

• Input from leading industry experts, creatives, academics and influencers

PRICE: $2,500 (US$)